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Matrix Fitness

Cottage Grove,  WI 
United States
http://www.matrixfitness.com
  • Booth: Premier

No matter what kind of fitness facility you run, your choices make all the difference. That’s why we’ve reimagined our offering, making it easier than ever to choose the solutions right for your budget, your space and the people you serve. Now our three new cardio series are compatible with five refined consoles for exciting new combinations of performance and technology. When your fitness facility chooses Matrix, you get more than premium performance, approachable design, connected solutions and durability that stands up to tough environments; You get an ongoing relationship geared for success. 

Matrix Fitness is among the world’s premier – and fastest-growing - commercial fitness brands. Matrix offers a comprehensive portfolio of fitness equipment, comprised of more than 500 intuitive cardio, strength and group training solutions. Forward-thinking designs and connected technology redefine the exercise experience, making every interaction with the equipment smarter, easier and more enjoyable.

Brands: Matrix Fitness


 Press Releases

  • COTTAGE GROVE, Wis. (February 27, 2020) – Matrix Fitness is launching an all-new cardio offering designed to make it easier for customers to find fitness solutions specific to their needs. The company’s three new cardio series are compatible with five reimagined consoles for combinations of performance and technology that can accommodate virtually any fitness facility’s budget, space and members. Fitness facility owners and managers will be able to browse the new platforms and consoles for the first time at the 2020 IHRSA and FIBO industry trade shows.

    “At Matrix, we believe that choice makes all the difference,” said Mark Zabel, global chief marketing officer and president, US commercial division, for Matrix. “With our new cardio series and consoles, we’ll be able to meet our customers where they are in terms of their needs. We’re extremely excited to see how these new choices will help our partners achieve their goals.”

    Series Highlights
    Performance Series cardio equipment provides an unmatched portfolio of cardio platforms designed for heavy use in upscale fitness facilities. Refined industrial design adds a premium aesthetic to cardio floors. The rugged components are tested against the highest international standards to withstand hard, continuous use for years. Ergonomic touchpoints like seats, handlebars, sealed buttons and conveniently positioned workout controls make even long, hard workouts comfortable and easy to navigate. Additionally, Performance Series cardio equipment includes a range of advanced features that simplify and reduce service needs to minimize downtime and maximize member satisfaction. Premium-quality commercial cardio platforms include Treadmill, ClimbMill, Ascent Trainer, Lower-body Ascent Trainer, Suspension Elliptical, Hybrid Cycle, Upright Cycle and Recumbent Cycle.

    Endurance Series cardio equipment was created for heavy use and solid workouts in professional fitness facilities where space is at a premium and budgets need to stretch further. Streamlined designs simplify the exercise experience while still providing performance that can challenge cardio enthusiasts. The Endurance Series is designed and tested to stand up to tough environments and heavy use for years. Of the three new cardio series, Endurance offers the most choices with regards to features, functions and pricing. Full commercial cardio platforms include Treadmill, ClimbMill, Stepper, Suspension Elliptical, Upright Cycle and Recumbent Cycle.

    Lifestyle Series cardio equipment is ideal for casual use in multi-family housing fitness centers, small hotels, corporate wellness programs, municipal buildings and similar facilities. All Lifestyle Series cardio equipment features value-conscious design, reliable performance and a unified aesthetic that aims to make the exercise experience less intimidating. Simplified operation makes it easy for virtually anyone to start a workout, even users who are unfamiliar with exercise equipment. Light commercial cardio platforms include Treadmill, ClimbMill, Suspension Elliptical, Upright Cycle and Recumbent Cycle.

    Five new consoles that range from basic LED designs to touchscreen interfaces that mimic popular operating systems are all compatible with the new cardio series. All of the consoles give users control of the data they collect, the content that keeps them engaged and the way they reach their goals. With WiFi-enabled consoles, facility staff can also access the digital solutions of the Matrix Connected Solutions portfolio, including their most popular digital offerings like Personal Trainer Portal, Workout Tracking Network and Asset Management.

    “The right technology is more than just the finishing touch,” said Andrew Kolman, senior global director, technology and business development, for Matrix. “It really dictates what kind of experience the user is going to have, and it can change the way facilities manage their machines and interact with their members.”

    The new Matrix cardio series are set to launch at IHRSA and FIBO in the summer of 2020. The simplified choices are expected to impact a wide range of fitness facilities, helping them create an offering right for their budget, space and the people they serve.

    About Matrix Fitness
    Matrix Fitness (matrixfitness.com) is the fastest-growing commercial brand in the world and is the commercial brand of Johnson Health Tech. Matrix offers a complete portfolio of cardiovascular, group training and strength training equipment for health clubs and other fitness facilities.

    About Johnson Health Tech
    Johnson Health Tech, Inc. (JHT), Taiwan, is among the world’s largest and fastest-growing fitness equipment manufacturers and is home to some of the most respected brands in the fitness industry, including Matrix, Vision and Horizon. The company manufactures a wide assortment of fitness equipment for both commercial and residential use, including treadmills, elliptical trainers, exercise bikes and strength training equipment. JHT’s global management headquarters is based in Taichung, Taiwan, with global product development, marketing and engineering based in Cottage Grove, Wis.

  • COTTAGE GROVE, Wis. (May 12, 2020) – Matrix recently launched a resource page to assist facility owners in offering fitness solutions to their communities during gym closures and altered routines. The Total Solutions Support web page offers resources, insight and tools that support viewers’ professional and personal goals.
    “We are all working together to help our industry thrive by sharing ideas and action items that allow us to support each other in ways that put the people first,” said Mark Zabel, global chief marketing officer and president, US commercial division. “At Matrix, we are dedicated to the well-being of our partners’ member base as well as their facility’s future.”
    All the support assets detailed below are accessible through www.MatrixTotalSolutionsSupport.com.
    Cleaning and Disinfecting Guidelines: Recognizing that enforcing cleaning regulations at fitness facilities is more important than ever, Matrix assembled cleaning and disinfecting recommendations for their equipment as well as an updated, detailed list of Approved Cleaners, Disinfectants and Lubricants, compiled in consideration of the current situation. Matrix Community App: Fitness enthusiasts can join a vibrant virtual fitness community with Matrix’s newest release – the Matrix Community app. The free app lets users connect with people near and far through an interface that’s always active with ways to stay healthy, share stories and cheer each other on. Facility owners can visit the Total Solutions Support page to download the activation kit to roll out the app to their own members with additional promotional assets.
    Youth Super Circuit Program: For the parents of young athletes, Matrix published an original Youth Super Circuit Program to help teenagers maintain their current level of fitness. The program was designed specifically for ages 13-17 in collaboration with Matrix Master Trainer and football coach Kris Walter to keep young athletes fit and healthy. Coaches and parents can download the program assets on the Total Solutions Support page to get started.
    In-Home Workouts: To support the industry in other applied fitness resources, Matrix enlisted the expertise of four of their Master Trainers worldwide to design and lead a range of recorded home workouts with varied focus areas. Matrix also shares no-equipment alternative options to experience Sprint 8, their exclusive 20-minute interval training program, during times of limited accessibility to cardio equipment. A resource for both Sprint 8 beginners and advanced supporters, the modified protocols are available on the Total Solutions Support page.
    Other resources available from Matrix include helpful articles to support business initiatives surrounding fitness in the current climate. In “Building Loyalty that Lasts in Uncertain Times” on the Total Solutions Support page, find out what Matrix’s Group Training Solutions Director, Rebecca Cofod, has to say about best practices for nurturing a health club community and building loyalty until reopen.
    As the state of the industry evolves, Matrix will continue to release content on their Total Solutions Support page, joining the discussion on valuable industry topics like facility reopening planning and applied member-facing support.
    About Matrix Fitness
    Matrix Fitness (matrixfitness.com) is the fastest-growing commercial brand in the world and is the commercial brand of Johnson Health Tech. Matrix offers a complete portfolio of cardiovascular, group training and strength training equipment for health clubs and other fitness facilities.
    About Johnson Health Tech
    Johnson Health Tech, Inc. (JHT), Taiwan, is among the world’s largest and fastest-growing fitness equipment manufacturers and is home to some of the most respected brands in the fitness industry, including Matrix, Vision and Horizon. The company manufactures a wide assortment of fitness equipment for both commercial and residential use, including treadmills, elliptical trainers, exercise bikes and strength training equipment. JHT’s global management headquarters is based in Taichung, Taiwan, with global product development, marketing and engineering based in Cottage Grove, Wis. For more information about Johnson Health Tech, visit www.johnsonhealthtech.com
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    This press release may contain forward-looking statements. There are a number of risks and uncertainties that could cause actual results to differ materially from those anticipated by the statements above. These include, but are not limited to, competitive factors, technological and product developments, market demand and economic conditions.